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Doubled the Weekly Sales, Lower ACOS & TACOS in 30 Days

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Before:

• The revenue is less than 10k/week

• Average ACOS is 32%

  1. The accounts have a lot of high spending and no sales, Not being optimized.

  2. Bids are not being adjusted for months

  3. Last campaign created was months ago

  4. The brand’s growth is stagnant.

  5. Poor Structure Campaigns - Mixed products inside a single campaign.

During:

  1. We paused and negatived poor performing searchterms and keywords, which decreased the wasted ad spend and decrease the ACOS

  2. Adjusted the bids to the right amount based on their CVR and ACOS.

  3. Created new campaigns that drives more revenue

  4. Found new keywords using helium 10 for each product

  5. Segmented every product to their own portfolio and campaigns

After:

  1. The revenue increased more than 100%

  2. Average ACOS is 28% (4% lower)

  3. Increased sales

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